As Skift reported last week and Airbnb confirmed Thursday, the company’s newest product is Airbnb Plus. This program, which ran under the pilot name of Airbnb Select, identifies more than 2,000 Airbnb home listings in 13 cities worldwide as having particular amenities and meeting a lengthy checklist of standards for both quality and safety.
The company, with six major brands including Booking.com, Priceline.com, Kayak, Agoda, Rentalcars.com and OpenTable, will scrap its PCLN stock symbol and start trading under the handle BKNG on Nasdaq February 27. It will still be headquartered in Norwalk, Connecticut and no operational changes come with the new corporate identity. All you need to know about the name change to Booking Holdings here.
Everything moves in trends, and travel is no exception. Where people go, how they get there, what they do, and where they stay are all impacted by factors like technology, socio-political environments, and the evolution of the tourism industry. If you’re a vacation rental host, it helps to keep a finger on the pulse of all the latest travel trends and vacation rental trends so you can better cater to your audience.
As well as sharing objectives such as achieving one billion yearly travelers in the next 10 years, in this update, Airbnb has revealed plans to roll out an abundance of new features for guests and hosts alike.
What’s more interesting than the current state of affairs is how this move into live events take a cue from from behemoths like American Express, who have used perks as an extremely lucrative way to increase cardmember loyalty and perceived value. Read the full article here.
As both a designer and a vacation rental manager, I have seen how interiors directly affect rental income. Not everyone goes into vacation rental management with a design background though, and small mistakes in furnishings, décor, staging, and photography can have huge financial impacts. The reverse is of course, that great design has great benefits.