The hotel industry has been in “meta-land” for many years and has accepted it as part of the booking landscape. Like many parts of the VR ecosystem, it is now becoming embedded in the rental space.
Should this concern you? [The answer is (as usual) not so simple and is entirely dependent on your current business set up, location, management, technology and brand development. Here's an in-depth analysis of where we think it's heading and how it may affect you.
Holiday rentals have taken over hotels for the first time in Spain. Newly released figures show that last year there were more beds available in so-called 'tourist apartments' i.e. Airbnb accommodation, than in hotels. Read more information & statistics from the report here.